Soper of Lincoln Star Rating
Sales
20 comments from 49 reviews
Service
43 comments from 89 reviews
What does our rating mean?
Our Dealership star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the last 90 days of new car sales and Aftersales service transactions, where the customer has subsequently elected to complete a customer satisfaction survey online.
You will also see below customer comments, which are unedited and are as submitted as part of the online survey process.
Click here for more information.
Customer Comments
Sales
Click here for sales overview page.
Service
"Not able to do minor bodywork on the premises and did not think they had tested the entertainment as they said they had it is still not working."
"I booked an express service that should have taken one and a half hours but it actually took two hours and twenty minutes."
"Adam Barbour is a credit to Soper BMW always very helpful and knowledgeable."
" They were very efficient. They were very friendly."
"Took rather too many visits to convince service team that there was a problem"
"This is the 3rd attempt to re stick the leather and remove the mess off the roof"
"Cannot fault in any way friendly,expedient,follow up calls."
"Excellent service overall, excellent communication"
"Very friendly and helpful staff."
"Dealer failed to return calls as promised and did not inspect car at agreed time. However when fault was found the dealer fixed it quickly."
"Since purchasing my BMW from Sopers of Lincoln I haved nothing but praise for them."
"Excellent customer service good onsite facilities such as free wi fi overall a very good experience apart from the bill."
"excellent."
"Service was under warranty, was not pleased with haveing to return as computer was not reset."
"The valet was not not done properly and one side of the car had not been wiped down."
"I`ve had to go back three times with a minor problem."
" Even though I have had my issues with my BMW I have always found the service department at Sopers BMW to be fantastic in sorting out the problem."
"We thought we'd look at an x1 at the same time but there wasn't one in the showroom"
"they kept me informed at all times . no problems"
"Was over charged, agreed on price over the phone and when got there it was the priced said plus VAT."
"It`s a lot better than other dealerships, it`s a nice place to go."
"Always well looked after and given the best attention. Very pleasant indeed. Thank you SOAERS."
"Level of service of is good"
"It was a great service."
"I have a dealer at the end of my street but would rather travel 55 miles to go to soper of lincoln."
"Again not kept informed early enough to allow problem to be sorted"
"Friendly receiption and the work done on time."
"This rating is based on 5 stars for the front on house customer service but 1 star for the work being delivered by the workshop. After buying the approved used car in November it took 6 return visits for the workshop to rectify a gearbox fault."
"It was fine throughout. I was very happy about the visit."
"the free wi fi donesn't work most of the times"
"As always i am impressed with guys at Sopher Lincoln, they diagnosed the problem and fast and effcient in getting my car back to me as soon as possible. they also laid on someone to pick up from the station to pick up my car."
"The service is always good at the garage and I have never had any complaints. I would question if it is completely necessary to charge for the insurance on a courtesy car when I use the garage so much."
"It was all very nice with drinks and biscuits on hand."
"As always with Soper I was looked after amazingly well from booking to picking the car up. Attentive to detail, making it personal and genuinely helpful. Ideally I would write lots more and I will have to stop as I am running out of space."
"I'm not satisfied with the level of customer service demonstrated by the service side of Soper. Please see response to earlier question."
"Excellent finished early and full valet completed on the return of my vehicle"
"Listen to my faults an acted promptly"
"Booked in for service and work to fix problems with rear lights.Work to rear lights not completed correctly vehicle left workshop with warning lights remaining.I sent vehicle back to w shop. It returned with lights now fixed. Service overdue still on"
"From booking the appointment for a service through to collection. 5 star. Nice to be treated as the customer."
"had some difficulty as a single parent getting my vehicle to the dealership for a replacement tyre. service on arrival though very good"
"Sopers are superb"
"Very disappointed with having to have 2 shots at determining what the problem was with my 6 series steering column The whole process and the liaison with BMW was poor. Adam Barbour was at least professional given the trying circumstances"
"extremely helpful and considerate friendly staff made me feel like a valued customer"
1 Series 3-Door (2012)
1 Series ED 3-Door (2012)
1 Series M135i (2012)
1 Series 5-Door (2011)
1 Series Convertible
1 Series Coupé
116d ED 5-door (2012)
3 Series Saloon (2012)
3 Series Touring
3 Series Convertible
The BMW 320d ED
3 Series Coupé
ActiveHybrid 3
5 Series Saloon
5 Series Touring
5 Series Gran Turismo
5 Series Saloon ED
ActiveHybrid 5
6 Series Coupé (2011)
6 Series Convertible
6 Series Gran Coupé (2012)
7 Series Saloon
X1 (2012)
X1 sDrive20d ED (2012)
X3
X5
X5 M50d (2012)
X6 (2012)
X6 M50d (2012)
Z4
1 Series M Coupé
M3 Coupé
M3 Convertible
M5 (2011)
M6 Coupé
M6 Convertible
X5 M (2012)
X6 M (2012)
"Mike Taylor was superb, handover was a brilliant idea"
"Car arrived somewhat later than expected."
"My Car was transported from Lincoln to Ipswich on a curtainsider and arrived with only 4 miles on clock.It was even delivered on a Bank Holiday.What a service. Excellent. Delivery guy was also excellent and took time to explained controls."
"Excellent service by Manger and staff"
"Very impressive handover bay"
"The buying experience in all was very pleasant, Marcus Cameron was excellent"
"We were very impressed with the salesman, as he was very knowledgeable without being 'pushy'. The dealership's attention to detail was impressive."
"would have been 5 except for a return to the valet dept."
"Very good deal and looked after very well throughout the manufacture period and handover"
"New Car Sales Exec Mike Dawson was extremely good in helping us with the purchase. Not just going the extra mile, but the extra 10 coming to collect me during the frenzy of the petrol strike when my vehicle was empty in order to complete documents."
"The staff were very helpful and polite. They answered all my questions fully."
"Extreamly happy with the dealer and the salesmen."
"My only comment criticsm is the complexity of the DAB Radio and setting up the various stations"
"Very very good. Mike Taylor was fantastic, straight to the point."
"Again we received extremely amazing service from the staff at Sopers. Especially Mike Taylor who was extremely helpful from start to finish of our purchase. He couldnt have done anything more for us"
"We received outstanding service, especially from Mike Taylor."
"Soper's personnel have been instrumental in my purchase of a BMW. The purchase was based on the relationship with different members of staff over many months."
"This was a very special retail experience for my wife and I. The Sales Executive listened to my requirements and exceeded my expectations in all aspects of the purchasing process"
"Very helpfull"
"Fantastic buying experience, was even offered a post delivery handover regarding the connected drive. Would definitely recommend them"